Meet Your Team
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Meet Your Team *
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Executive Director & PublicistTina Lorene is a storyteller first, and always. Raised behind the scenes of touring rock and blues bands, she took promo shots, photographed live shows, and learned how to frame a story before she truly knew the word for it. Long before she held titles like “strategist” or “publicist,” she shaped how people remembered what they’d seen and felt.
That instinct, sharpened by years of documenting culture in real time, carried her from award-winning journalist and photojournalist to a commanding force in public relations and media strategy. She knows how to get attention, give it longevity, and make a moment have impact.
She cut her teeth running a college radio station, booking artists and building partnerships with top venues and promoters. During that time, she wasn’t just promoting shows, she was elevating voices, amplifying scenes, and helping shape a thriving cultural undercurrent. That edge, that instinct for timing and tone, became her calling card as she took her strategy national and began delivering for some of the world’s biggest names.
Tina Lorene has written press and scripts for Kevin Hart’s LOL Network, orchestrated viral celebrity moments with Nicki Minaj, Michael Che, and Mason Ramsey, and steered brand reputation for Fortune 1s. When millions are watching and the stakes are highest, she’s the one brands and talent call first.
Today, she leads Viper House — a high-stakes PR agency built for artists, creatives, and cultural forces who don’t play it safe. At Viper House, Tina Lorene strips PR down to its sharpest form: no filler, no corporate spin — just unapologetic storytelling, calculated media control, and bold strategy that turns visibility into power.
Viper House: PR built to strike first.
Has worked with
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Director of Photography
Jared’s obsession with capturing real moments started after his mother gifted him his first camera at age seven, and he hasn’t put his camera down since.
He’s built a career turning raw footage into bold, cinematic cuts — shaping reality into something sharper, more intentional, and impossible to ignore.
Drawn to the camera’s ability to control and reshape what’s in front of it, Jared’s turning real life into art with precision, perspective, and purpose. He doesn’t just film the story — he creates the one people remember.
While he’s worked with brands across the board, his real legacy lives in Kansas City, where he co-leads BeHeadStrong.org, a nonprofit his father founded before passing from a brain tumor. To date, they’ve raised more than $1.6 million for brain tumor patients and their families, covering medical bills, groceries, and essential care during the hardest fight of their lives.